Notes and suggestions for public sector comms people by Mark Fletcher-Brown
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This workshop enabled delegates to hear from industry experts on how to effectively manage a crisis, minimise reputation threats and ensure that the public are properly informed during a crisis. Download the presentations 'Manchester Arena terrorist attack', 'London Bridge and Borough attacks', 'What your senior leaders want / an international perspective'.
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The government published the new Code on Recommended Practice for Local Government publicity on 31st March 2011. The Code itself has generated much publicity mainly concerning the perceived competition between local newspapers and council publications and the use of lobbyists.
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Other useful links include: Microsite of the plan with a blog by Exec Director Alex Aiken - communication.cabinetoffice.gov.uk/government-comms-plan/
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The guide provides an educational introduction to social media and acts as a catalyst for the development of social media activity helping you to understand the challenges, opportunities and considerations through the use of detailed insight, shared best practice and illustrative case studies.
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Smart Comms is not so much a how-to-survive guide for communications professionals, it’s a how-to-thrive guide, giving people the essential tools and thinking they need to succeed in the modern landscape.”
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